processing into semi-finished products (marble beef is pre-conditioned for 21 days in a special ripening chamber);
production of pork, poultry, eggs, dairy products, vegetables and honey.
Network of "Meat Desire" restaurants includes:
first restaurant in Moscow opened in 2016, located at Shmitovskiy Drive, 5;
second newly opened restaurant in Moscow located at Kozhevnicheskaya Street, 18;
butcher shop where customers can buy organic farm products from our own production.
The basis of our product line:
Delicious burgers from the author of "Meat Desire" kitchens, our own Brand Chef, Kirill Kuznetsov
PREMIUM BEEF MADE IN RUSSIA. ECO-FRIENDLY ORGANIC PRODUCT.
Our beef comes from the very finest grass-fed grain-finished Angus cattle. Only dry aging for more than 21 days.
Purpose of raising funds
Token Sale is intended to raise funds for opening six new restaurants in Moscow under the brand "Meat Desire" - plus expansion of our agricultural farm in the Penza region. Included in expansion will be a brewery, cheese factory, delicatessen shop and an increase of dairy products.
Our goal is to diversify assortment of organic products offered in our "Meat Desire" restaurants. This will be done by expansion of our agricultural farm.
Issued tokens are backed by assets of a profitable business model (our farm and restaurants) with total value over $4,500,000.
Token Sale Parameters
;Main Token; Bonus Token
Token Name; BeefCoin; BeefGold
Token Ticker; BEEF; BEEFG
Token Value; 1 USD; —
Blockchain;Ethereum & WAVES;Ethereum & WAVES
Amount of issued tokens; 4,000,000; 2,000,000
Amount of tokens for sale;2,000,000;—
Remaining reserve; 2,000,000;—
Soft Cap Limit; $100,000;—
Hard Cap Limit; $2,000,000;—
Start of Token Sale; January 1, 2018 at 12:00 UTC;—
End of Token Sale; March 31, 2018 at 12:00 UTC;—
If Soft Cap Limit will not be reached at the end of the Token Sale;All raised money will be refunded to contributors;—
Undistributed tokens; Will be added to remaining reserve; Will be destroyed
Type of profit; 10% annual coupon; 20% share of net profit
Buyback of tokens; 10% annually;—
Annual coupon payments
BEEF tokens unsold at the end of our Token Sale, will be added to the remaining reserve of BEEF tokens.
The remaining reserve of BEEF tokens is designed for distribution amongst all holders of BEEF tokens as a 10% annual coupon: 1 BEEF for every 10 BEEF tokens.
Coupon payments will be made once a year after the end of the fiscal year.
During first month of the Token Sale Period bonus BeefGold tokens will be credited to the account for the purchase of BeefCoin tokens at the rate depending on the time of the purchase, as follows:
After the end of the Token Sale Period, all remaining undistributed bonus BeefGold tokens will be destroyed.
Bonus BeefGold tokens give the right to get 20% share of net profit of "Meat Desire" restaurants based on the results of the fiscal year.
This 20% share of net profit will be distributed proportionally between all holders of BeefGold tokens according to the total number of issued BeefGold tokens.
This profit will be paid in form of crediting BeefCoin tokens from remaining reserve to the accounts of all holders of BeefGold tokens at rate of nominal value of token: 1 BEEF per 1 USD of distributable profit.
Annual buyback of tokens
Annual buyback of BEEF tokens will start one year after the end of Token Sale.
Buyback of 10% of BEEF tokens in circulation will be made every year at a price not lower than nominal value. All repurchased tokens will be added to reserve of BEEF tokens.
Depending on amount of raised funds during the Token Sale, there are six tiers:
Depending on achieved tier of fundraising, funds will be allocated, as follows:
Tier 1 = $100,000 raised:
Opening 1 new restaurant = 90% Team = 10%
Tier 2 = $400,000 raised:
Opening 2 new restaurants = 75% Expansion of the farm = 15% Team = 10%
Tier 3 = $700,000 raised:
Opening 3 new restaurants = 70% Expansion of the farm = 20% Team = 10%
Tier 4 = $1,000,000 raised:
Opening 4 new restaurants = 60% Expansion of the farm = 30% Team = 10%
Tier 5 = $1,500,000 raised:
Opening 5 new restaurants = 50% Expansion of the farm = 40% Team = 10%
Tier 6 = $2,000,000 raised:
Opening 6 new restaurants = 40% Expansion of the farm = 50% Team = 10%